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戰(zhàn)略管理：競爭與全球化（概念）（英文版·原書第12版） 
定 價(jià)：79 元 叢書名：高等學(xué)校經(jīng)濟(jì)管理英文版教材
9 7 6 8 1 7 9 1 6 1 2 1 8 
本書全面涵蓋了戰(zhàn)略管理課程的教學(xué)內(nèi)容，加入了作者最新的研究成果，更換了全部的“開篇案例”和“戰(zhàn)略聚焦”專欄，極力貼近管理實(shí)踐的最新動(dòng)態(tài)；囊括了大量企業(yè)案例，揭示企業(yè)在當(dāng)今市場環(huán)境中應(yīng)如何有效地進(jìn)行戰(zhàn)略管理。本書詳細(xì)介紹了如何運(yùn)用戰(zhàn)略管理的工具和技術(shù)，實(shí)踐性強(qiáng)，向讀者展示了戰(zhàn)略管理的全貌。
本書適用于管理類專業(yè)本科生、碩士生、MBA、EMBA，也可以作為企業(yè)管理人員和相關(guān)學(xué)者的參考書。
出版說明
作者簡介 前 言 第一篇 戰(zhàn)略管理的輸入 第1章 戰(zhàn)略管理與競爭力 2 開篇案例 阿里巴巴：中國電子商務(wù)巨頭站上國際舞臺(tái) 3 1.1 競爭格局 7 戰(zhàn)略聚焦1-1 技術(shù)創(chuàng)新給星巴克帶來了超額的單店收入 11 1.2 超額利潤的產(chǎn)業(yè)組織模型 14 1.3 超額利潤的資源基礎(chǔ)模型 16 1.4 愿景和使命 18 1.5 利益相關(guān)者 19 戰(zhàn)略聚焦1-2 黑莓公司開發(fā)利益相關(guān)者生態(tài)系統(tǒng)的失敗經(jīng)歷 20 1.6 戰(zhàn)略領(lǐng)導(dǎo)者 25 1.7 戰(zhàn)略管理過程 26 小結(jié) 28 關(guān)鍵術(shù)語 28 復(fù)習(xí)思考題 29 討論案例 航空業(yè)的競爭 29 注釋 30 第2章 外部環(huán)境：機(jī)會(huì)、威脅、產(chǎn)業(yè)競爭與競爭對手分析 38 開篇案例 金拱門上是否有裂痕 39 2.1 總體環(huán)境、行業(yè)環(huán)境和競爭環(huán)境 41 2.2 外部環(huán)境分析 43 2.3 總體環(huán)境的細(xì)分 45 戰(zhàn)略聚焦2-1 塔吉特失去了它的統(tǒng)治地位 54 2.4 行業(yè)環(huán)境分析 55 2.5 解讀行業(yè)分析 63 2.6 戰(zhàn)略群組 63 戰(zhàn)略聚焦2-2 江山代有才人出，亞馬遜還能獨(dú)領(lǐng)風(fēng)騷多少年 64 2.7 競爭對手分析 65 2.8 倫理思考 67 小結(jié) 68 關(guān)鍵術(shù)語 68 復(fù)習(xí)思考題 68 討論案例 非正式經(jīng)濟(jì)：是什么，為什么重要 69 注釋 70 第3章 內(nèi)部組織：資源、能力、核心競爭力和競爭優(yōu)勢 76 開篇案例 數(shù)據(jù)分析、大型制藥公司和核心競爭力：一個(gè)美麗新世界 77 3.1 內(nèi)部組織分析 79 3.2 資源、能力和核心競爭力 84 戰(zhàn)略聚焦3-1 極度干燥：把品牌管理作為戰(zhàn)略成功的基礎(chǔ) 85 3.3 建立核心競爭力 89 3.4 外包 96 3.5 競爭力、優(yōu)勢、劣勢和戰(zhàn)略決策 96 戰(zhàn)略聚焦3-2 外包公司轉(zhuǎn)型：從集成到自主開發(fā) 97 小結(jié) 98 關(guān)鍵術(shù)語 99 復(fù)習(xí)思考題 99 討論案例 Zara：西班牙“快時(shí)尚”零售店巨人的實(shí)力 100 注釋 101 第二篇 戰(zhàn)略行動(dòng)：制定戰(zhàn)略 第4章 業(yè)務(wù)層戰(zhàn)略 108 開篇案例 海恩富集團(tuán)：一個(gè)聚焦于“天然有機(jī)”差異化戰(zhàn)略的公司 109 4.1 顧客與業(yè)務(wù)層戰(zhàn)略的關(guān)系 112 4.2 業(yè)務(wù)層戰(zhàn)略的目的 116 4.3 業(yè)務(wù)層戰(zhàn)略的類型 117 戰(zhàn)略聚焦4-1 蘋果vs.三星：蘋果的差異化戰(zhàn)略和三星的模仿戰(zhàn)略 126 戰(zhàn)略聚焦4-2 睿俠公司失敗的集中戰(zhàn)略：戰(zhàn)略搖擺不定 130 小結(jié) 134 關(guān)鍵術(shù)語 135 復(fù)習(xí)思考題 135 討論案例 杰西潘尼用一種失敗的戰(zhàn)略自殺了嗎 135 注釋 136 第5章 競爭性對抗和動(dòng)態(tài)競爭 142 開篇案例 谷歌有競爭對手嗎？高科技市場中的動(dòng)態(tài)競爭 143 5.1 競爭性對抗模型 146 5.2 競爭者分析 147 戰(zhàn)略聚焦5-1 家樂氏騎虎難下了嗎 150 5.3 競爭性行動(dòng)和競爭性反應(yīng)的驅(qū)動(dòng)力 150 5.4 競爭性對抗 152 5.5 攻擊的可能性 153 5.6 反應(yīng)的可能性 157 5.7 動(dòng)態(tài)競爭 159 戰(zhàn)略聚焦5-2 超市戰(zhàn)爭中的連鎖反應(yīng)：奧樂齊正在改變許多國家的市場 163 小結(jié) 164 關(guān)鍵術(shù)語 166 復(fù)習(xí)思考題 166 討論案例 聯(lián)邦快遞和UPS：在激烈的競爭中屹立不倒 166 注釋 167 第6章 公司層戰(zhàn)略 172 開篇案例 迪士尼：利用相關(guān)多元化戰(zhàn)略創(chuàng)造價(jià)值 173 6.1 多元化的層次 175 6.2 多元化的原因 178 6.3 創(chuàng)造價(jià)值的多元化：相關(guān)約束型多元化和相關(guān)聯(lián)系型多元化 179 6.4 非相關(guān)多元化 185 戰(zhàn)略聚焦6-1 通用電氣和聯(lián)合技術(shù)公司：致力于內(nèi)部資本市場配置和重組戰(zhàn)略 186 6.5 價(jià)值不確定的多元化：動(dòng)機(jī)與資源 188 戰(zhàn)略聚焦6-2 可口可樂公司的多元化戰(zhàn)略：應(yīng)對衰退的軟飲料市場 190 6.6 降低價(jià)值的多元化：管理者的多元化動(dòng)機(jī) 193 小結(jié) 196 關(guān)鍵術(shù)語 196 復(fù)習(xí)思考題 196 討論案例 三一重工 197 注釋 198 第7章 并購戰(zhàn)略 204 開篇案例 并購：追求業(yè)績提升的公司所采取的重要戰(zhàn)略 205 7.1 并購戰(zhàn)略的風(fēng)行 206 7.2 實(shí)施收購的原因 208 戰(zhàn)略聚焦7-1 平等合并：并非易事 209 戰(zhàn)略聚焦7-2 決定進(jìn)行跨國收購的不同戰(zhàn)略依據(jù) 212 7.3 阻礙收購獲得成功的因素 216 7.4 有效的收購 222 7.5 重組 224 小結(jié) 227 關(guān)鍵術(shù)語 228 復(fù)習(xí)思考題 228 討論案例 思科的核心能力：戰(zhàn)略性收購和迅速整合 228 注釋 230 第8章 國際化戰(zhàn)略 236 開篇案例 網(wǎng)飛公司的國際化戰(zhàn)略 237 8.1 識(shí)別國際化機(jī)會(huì) 239 8.2 國際化戰(zhàn)略 243 戰(zhàn)略聚焦8-1 家具巨頭宜家的全球化戰(zhàn)略 248 8.3 環(huán)境趨勢 250 8.4 國際市場進(jìn)入模式的選擇 252 8.5 國際環(huán)境中的風(fēng)險(xiǎn) 258 戰(zhàn)略聚焦8-2 國際足球產(chǎn)業(yè)以及國際足聯(lián)丑聞所帶來的影響 260 8.6 戰(zhàn)略競爭結(jié)果 262 8.7 國際化戰(zhàn)略的挑戰(zhàn) 264 小結(jié) 265 關(guān)鍵術(shù)語 266 復(fù)習(xí)思考題 266 討論案例 國際化戰(zhàn)略：ABB集團(tuán)的發(fā)展引擎 266 注釋 268 第9章 合作戰(zhàn)略 276 開篇案例 谷歌、英特爾與泰格豪雅：合作生產(chǎn)智能手表 277 9.1 合作戰(zhàn)略的主要形式：戰(zhàn)略聯(lián)盟 279 9.2 業(yè)務(wù)層合作戰(zhàn)略 284 戰(zhàn)略聚焦9-1 戰(zhàn)略聯(lián)盟：特斯拉汽車的運(yùn)營基礎(chǔ) 288 9.3 公司層合作戰(zhàn)略 290 9.4 國際合作戰(zhàn)略 292 9.5 網(wǎng)絡(luò)合作戰(zhàn)略 293 9.6 合作戰(zhàn)略帶來的競爭風(fēng)險(xiǎn) 295 戰(zhàn)略聚焦9-2 合作戰(zhàn)略并沒有帶來預(yù)期成功 296 9.7 對合作戰(zhàn)略的管理 297 小結(jié) 299 關(guān)鍵術(shù)語 300 復(fù)習(xí)思考題 300 討論案例 全球汽車工業(yè)中形成的全球聯(lián)盟和本地聯(lián)盟 300 注釋 302 第三篇 戰(zhàn)略行動(dòng)：實(shí)施戰(zhàn)略 第10章 公司治理 308 開篇案例 20世紀(jì)80年代的企業(yè)狙擊手成為當(dāng)今的維權(quán)股東 309 10.1 所有權(quán)和經(jīng)營權(quán)的分離 312 10.2 所有權(quán)集中 317 10.3 董事會(huì) 319 戰(zhàn)略聚焦10-1 CEO應(yīng)該得到巨額薪酬嗎 324 10.4 公司控制權(quán)市場 325 10.5 國際公司治理 328 戰(zhàn)略聚焦10-2 日本、德國和中國：股東參與者和股東積極主義者 330 10.6 治理機(jī)制和倫理行為 332 小結(jié) 333 關(guān)鍵術(shù)語 334 復(fù)習(xí)思考題 334 討論案例 摩根大通銀行的CEO：杰米·戴蒙 335 注釋 336 第11章 組織結(jié)構(gòu)與控制 344 開篇案例 陸遜梯卡的兩職合一結(jié)構(gòu)：長久制勝的關(guān)鍵還是失敗的一大誘因 345 11.1 組織的結(jié)構(gòu)和控制 347 戰(zhàn)略聚焦11-1 麥當(dāng)勞的組織結(jié)構(gòu)變革：是業(yè)績提升的路徑嗎 348 11.2 戰(zhàn)略和結(jié)構(gòu)的關(guān)系 351 11.3 戰(zhàn)略和組織結(jié)構(gòu)的發(fā)展模式 351 戰(zhàn)略聚焦11-2 索尼公司的新組織結(jié)構(gòu)：聚焦財(cái)務(wù)問責(zé)制和資源集中配制 362 11.4 實(shí)施業(yè)務(wù)層合作戰(zhàn)略 370 11.5 實(shí)施公司層合作戰(zhàn)略 371 11.6 實(shí)施國際化合作戰(zhàn)略 372 小結(jié) 373 關(guān)鍵術(shù)語 373 復(fù)習(xí)思考題 374 討論案例 創(chuàng)建可持續(xù)發(fā)展的環(huán)境：聯(lián)合利華與眾多企業(yè)和非營利組織合作以實(shí)現(xiàn)其戰(zhàn)略 374 注釋 375 第12章 戰(zhàn)略領(lǐng)導(dǎo)力 382 開篇案例 你有能力追隨一個(gè)榜樣并取得成功嗎—史蒂夫·喬布斯之后的蘋果公司與蒂姆·庫克 383 12.1 戰(zhàn)略領(lǐng)導(dǎo)力及其類型 384 12.2 高層管理者在公司中的角色 387 12.3 管理者的繼任與接替 391 戰(zhàn)略聚焦12-1 浴火重生：通用汽車公司的CEO繼任 395 12.4 關(guān)鍵戰(zhàn)略領(lǐng)導(dǎo)行動(dòng) 396 戰(zhàn)略聚焦12-2 這些方式都可以讓你失敗 400 小結(jié) 406 關(guān)鍵術(shù)語 407 復(fù)習(xí)思考題 407 討論案例 寶潔公司管理層變動(dòng)：一個(gè)關(guān)于CEO重要性的啟示 407 注釋 409 第13章 戰(zhàn)略創(chuàng)業(yè) 416 開篇案例 迪士尼成功的關(guān)鍵要素：創(chuàng)業(yè)激情與創(chuàng)新 417 13.1 創(chuàng)業(yè)和創(chuàng)業(yè)機(jī)會(huì) 419 13.2 創(chuàng)新 420 13.3 創(chuàng)業(yè)者 420 13.4 國際創(chuàng)業(yè) 421 13.5 內(nèi)部創(chuàng)新 422 戰(zhàn)略聚焦13-1 奇異公司的創(chuàng)新之路 425 13.6 實(shí)施內(nèi)部創(chuàng)新 427 13.7 通過合作戰(zhàn)略進(jìn)行創(chuàng)新 430 13.8 通過收購實(shí)現(xiàn)創(chuàng)新 431 戰(zhàn)略聚焦13-2 什么導(dǎo)致美國運(yùn)通公司缺乏創(chuàng)新：驕傲自大、懶惰倦怠還是能力欠缺 432 13.9 通過戰(zhàn)略創(chuàng)業(yè)創(chuàng)造價(jià)值 433 小結(jié) 435 關(guān)鍵術(shù)語 436 復(fù)習(xí)思考題 436 討論案例 杰西潘尼的失敗創(chuàng)新：原因和結(jié)果 436 注釋 437 第四篇 準(zhǔn)備進(jìn)行有效的案例分析 Contents Part 1: Strategic Management Inputs 2 1: Strategic Management and Strategic Competitiveness 2 Opening Case: Alibaba: An Online Colossus in China Goes Global 3 1-1 The Competitive Landscape 7 1-1a The Global Economy 8 1-1b Technology and Technological Changes 10 Strategic Focus: Starbucks Is “Juicing” Its Earnings per Store through Technological Innovations 11 1-2 The I/O Model of Above-Average Returns 14 1-3 The Resource-Based Model of Above-Average Returns 16 1-4 Vision and Mission 18 1-4a Vision 18 1-4b Mission 19 1-5 Stakeholders 19 Strategic Focus: The Failure of BlackBerry to Develop an Ecosystem of Stakeholders 20 1-5a Classications of Stakeholders 21 1-6 Strategic Leaders 25 1-6a The Work of Eective Strategic Leaders 25 1-7 The Strategic Management Process 26 Summary 28 · Key Terms 28 · Review Questions 29 · Mini-Case 29 · Notes 30 2: The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis 38 Opening Case: Are There Cracks in the Golden Arches? 39 2-1 The General, Industry, and Competitor Environments 41 2-2 External Environmental Analysis 43 2-2a Scanning 43 2-2b Monitoring 44 2-2c Forecasting 44 2-2d Assessing 45 2-3 Segments of the General Environment 45 2-3a The Demographic Segment 45 2-3b The Economic Segment 48 2-3c The Political/Legal Segment 49 2-3d The Sociocultural Segment 50 2-3e The Technological Segment 51 2-3f The Global Segment 52 2-3g The Sustainable Physical Environment Segment 53 Strategic Focus: Target Lost Its Sway Because Tar-zhey No Longer Drew the Customers 54 2-4 Industry Environment Analysis 55 2-4a Threat of New Entrants 56 2-4b Bargaining Power of Suppliers 59 2-4c Bargaining Power of Buyers 60 2-4d Threat of Substitute Products 60 2-4e Intensity of Rivalry among Competitors 60 2-5 Interpreting Industry Analyses 63 2-6 Strategic Groups 63 Strategic Focus: Watch Out All Retailers, Here Comes Amazon; Watch Out Amazon, Here Comes Jet.com 64 2-7 Competitor Analysis 652-8 Ethical Considerations 67Summary 68 · Key Terms 68 · Review Questions 68 · Mini-Case 69 · Notes 70 3: The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages 76 Opening Case: Data Analytics, Large Pharmaceutical Companies, and Core Competencies: A Brave New World 77 3-1 Analyzing the Internal Organization 79 3-1a The Context of Internal Analysis 79 3-1b Creating Value 81 3-1c The Challenge of Analyzing the Internal Organization 81 3-2 Resources, Capabilities, and Core Competencies 84 3-2a Resources 84 Strategic Focus: Strengthening the Superdry Brand as a Foundation to Strategic Success 85 3-2b Capabilities 88 3-2c Core Competencies 89 3-3 Building Core Competencies 89 3-3a The Four Criteria of Sustainable Competitive Advantage 89 3-3b Value Chain Analysis 93 3-4 Outsourcing 96 3-5 Competencies, Strengths, Weaknesses, and Strategic Decisions 96 Strategic Focus: “We’re Outsourcing that Activity but Not That One? I’m Surprised!” 97 Summary 98 · Key Terms 99 · Review Questions 99 · Mini-Case 100 · Notes 101 Part 2: Strategic Actions: Strategy Formulation 108 4: Business-Level Strategy 108 Opening Case: Hain Celestial Group: A Firm Focused on “Organic” Dierentiation 109 4-1 Customers: Their Relationship with Business-Level Strategies 112 4-1a Eectively Managing Relationships with Customers 112 4-1b Reach, Richness, and Aliation 113 4-1c Who: Determining the Customers to Serve 114 4-1d What: Determining Which Customer Needs to Satisfy 114 4-1e How: Determining Core Competencies Necessary to Satisfy Customer Needs 115 4-2 The Purpose of a Business-Level Strategy 116 4-3 Types of Business-Level Strategies 117 4-3a Cost Leadership Strategy 118 4-3b Dierentiation Strategy 122 Strategic Focus: Apple vs. Samsung: Apple Dierentiates and Samsung Imperfectly Imitates 126 4-3c Focus Strategies 127 4-3d Integrated Cost Leadership/Dierentiation Strategy 129 Strategic Focus: RadioShack’s Failed Focus Strategy: Strategic Flip-Flopping 130 Summary 134 · Key Terms 135 · Review Questions 135 · Mini-Case 135 · Notes 136 5: Competitive Rivalry and Competitive Dynamics 142 Opening Case: Does Google Have Competition? Dynamics of the High Technology Markets 143 5-1 A Model of Competitive Rivalry 146 5-2 Competitor Analysis 147 5-2a Market Commonality 147 5-2b Resource Similarity 148 Strategic Focus: Does Kellogg Have the Tiger by the Tail or Is It the Reverse? 150 5-3 Drivers of Competitive Behavior 150 5-4 Competitive Rivalry 152 5-4a Strategic and Tactical Actions 152 5-5 Likelihood of Attack 153 5-5a First-Mover Benets 153 5-5b Organizational Size 155 5-5c Quality 156 5-6 Likelihood of Response 157 5-6a Type of Competitive Action 157 5-6b Actor’s Reputation 158 5-6c Market Dependence 158 5-7 Competitive Dynamics 159 5-7a Slow-Cycle Markets 159 5-7b Fast-Cycle Markets 161 5-7c Standard-Cycle Markets 162 Strategic Focus: The Ripple Eect of Supermarket Wars: Aldi Is Changing the Markets in Many Countries 163 Summary 164 · Key Terms 166 · Review Questions 166 · Mini-Case 166 · Notes 167 6: Corporate-Level Strategy 172 Opening Case: Disney Adds Value Using a Related Diversication Strategy 173 6-1 Levels of Diversication 175 6-1a Low Levels of Diversication 176 6-1b Moderate and High Levels of Diversication 177 6-2 Reasons for Diversication 178 6-3 Value-Creating Diversication: Related Constrained and Related Linked Diversication 179 6-3a Operational Relatedness: Sharing Activities 180 6-3b Corporate Relatedness: Transferring of Core Competencies 181 6-3c Market Power 182 6-3d Simultaneous Operational Relatedness and Corporate Relatedness 184 6-4 Unrelated Diversication 185 6-4a Ecient Internal Capital Market Allocation 185 Strategic Focus: GE and United Technology Are Firms that Have Pursued Internal Capital Allocation and Restructuring Strategies 186 6-4b Restructuring of Assets 187 6-5 Value-Neutral Diversication: Incentives and Resources 188 6-5a Incentives to Diversify 188 Strategic Focus: Coca-Cola’s Diversication to Deal with Its Reduced Growth in Soft Drinks 190 6-5b Resources and Diversication 192 6-6 Value-Reducing Diversication: Managerial Motives to Diversify 193 Summary 196 · Key Terms 196 · Review Questions 196 · Mini-Case 197 · Notes 198 7: Merger and Acquisition Strategies 204 Opening Case: Mergers and Acquisitions: Prominent Strategies for Firms Seeking to Enhance Their Performance 205 7-1 The Popularity of Merger and Acquisition Strategies 206 7-1a Mergers, Acquisitions, and Takeovers: What Are the Dierences? 207 7-2 Reasons for Acquisitions 208 Strategic Focus: A Merger of Equals: Making It Happen Isn’t Easy! 209 7-2a Increased Market Power 210 7-2b Overcoming Entry Barriers 211 Strategic Focus: Dierent Strategic Rationales Driving Cross-Border Acquisitions 212 7-2c Cost of New Product Development and Increased Speed to Market 213 7-2d Lower Risk Compared to Developing New Products 214 7-2e Increased Diversication 214 7-2f Reshaping the Firm’s Competitive Scope 215 7-2g Learning and Developing New Capabilities 215 7-3 Problems in Achieving Acquisition Success 216 7-3a Integration Diculties 217 7-3b Inadequate Evaluation of Target 218 7-3c Large or Extraordinary Debt 219 7-3d Inability to Achieve Synergy 220 7-3e Too Much Diversication 221 7-3f Managers Overly Focused on Acquisitions 221 7-3g Too Large 222 7-4 Eective Acquisitions 222 7-5 Restructuring 224 7-5a Downsizing 224 7-5b Downscoping 224 7-5c Leveraged Buyouts 225 7-5d Restructuring Outcomes 225 Summary 227 · Key Terms 228 · Review Questions 228 · Mini-Case 228 · Notes 230 8: International Strategy 236 Opening Case: Netix Ignites Growth Through International Expansion, But Such Growth Also Fires Up the Competition 237 8-1 Identifying International Opportunities 239 8-1a Incentives to Use International Strategy 239 8-1b Three Basic Benets of International Strategy 241 8-2 International Strategies 243 8-2a International Business-Level Strategy 243 8-2b International Corporate-Level Strategy 246 Strategic Focus: Furniture Giant IKEA’s Global Strategy 248 8-3 Environmental Trends 250 8-3a Liability of Foreignness 250 8-3b Regionalization 251 8-4 Choice of International Entry Mode 252 8-4a Exporting 253 8-4b Licensing 253 8-4c Strategic Alliances 254 8-4d Acquisitions 255 8-4e New Wholly Owned Subsidiary 256 8-4f Dynamics of Mode of Entry 257 8-5 Risks in an International Environment 258 8-5a Political Risks 258 8-5b Economic Risks 259 Strategic Focus: The Global Soccer Industry and the Eect of the FIFA Scandal 260 8-6 Strategic Competitiveness Outcomes 262 8-6a International Diversication and Returns 262 8-6b Enhanced Innovation 263 8-7 The Challenge of International Strategies 264 8-7a Complexity of Managing International Strategies 264 8-7b Limits to International Expansion 264 Summary 265 · Key Terms 266 · Review Questions 266 · Mini-Case 266 · Notes 268 9: Cooperative Strategy 276 Opening Case: Google, Intel, and Tag Heuer: Collaborating to Produce a Smartwatch 277 9-1 Strategic Alliances as a Primary Type of Cooperative Strategy 279 9-1a Types of Major Strategic Alliances 279 9-1b Reasons Firms Develop Strategic Alliances 281 9-2 Business-Level Cooperative Strategy 284 9-2a Complementary Strategic Alliances 284 9-2b Competition Response Strategy 286 9-2c Uncertainty-Reducing Strategy 287 9-2d Competition-Reducing Strategy 287 Strategic Focus: Strategic Alliances as the Foundation for Tesla Motors’ Operations 288 9-2e Assessing Business-Level Cooperative Strategies 290 9-3 Corporate-Level Cooperative Strategy 290 9-3a Diversifying Strategic Alliance 291 9-3b Synergistic Strategic Alliance 291 9-3c Franchising 291 9-3d Assessing Corporate-Level Cooperative Strategies 292 9-4 International Cooperative Strategy 292 9-5 Network Cooperative Strategy 293 9-5a Alliance Network Types 294 9-6 Competitive Risks with Cooperative Strategies 295 Strategic Focus: Failing to Obtain Desired Levels of Success with Cooperative Strategies 296 9-7 Managing Cooperative Strategies 297 Summary 299 · Key Terms 300 · Review Questions 300 · Mini-Case 300 · Notes 302 Part 3: Strategic Actions: Strategy Implementation 308 10: Corporate Governance 308 Opening Case: The Corporate Raiders of the 1980s Have Become the Activist Shareholders of Today 309 10-1 Separation of Ownership and Managerial Control 312 10-1a Agency Relationships 313 10-1b Product Diversication as an Example of an Agency Problem 314 10-1c Agency Costs and Governance Mechanisms 316 10-2 Ownership Concentration 317 10-2a The Increasing Inuence of Institutional Owners 318 10-3 Board of Directors 319 10-3a Enhancing the Eectiveness of the Board of Directors 321 10-3b Executive Compensation 322 10-3c The Eectiveness of Executive Compensation 323 Strategic Focus: Do CEOs Deserve the Large Compensation Packages They Receive? 324 10-4 Market for Corporate Control 325 10-4a Managerial Defense Tactics 326 10-5 International Corporate Governance 328 10-5a Corporate Governance in Germany and Japan 328 Strategic Focus: “Engagement” versus “Activist” Shareholders in Japan, Germany, and China 330 10-5b Corporate Governance in China 331 10-6 Governance Mechanisms and Ethical Behavior 332 Summary 333 · Key Terms 334 · Review Questions 334 · Mini-Case 335 · Notes 336 11: Organizational Structure and Controls 344 Opening Case: Luxottica’s Dual CEO Structure: A Key to Long-Term Success or a Cause for Concern? 345 11-1 Organizational Structure and Controls 347 11-1a Organizational Structure 347 Strategic Focus: Changing McDonald’s Organizational Structure: A Path to Improved Performance? 348 11-1b Organizational Controls 350 11-2 Relationships between Strategy and Structure 351 11-3 Evolutionary Patterns of Strategy and Organizational Structure 351 11-3a Simple Structure 352 11-3b Functional Structure 353 11-3c Multidivisional Structure 353 11-3d Matches between Business-Level Strategies and the Functional Structure 354 11-3e Matches between Corporate-Level Strategies and the Multidivisional Structure 357 Strategic Focus: Sony Corporation’s New Organizational Structure: Greater Financial Accountability and Focused Allocations of Resources 362 11-3f Matches between International Strategies and Worldwide Structure 365 11-3g Matches between Cooperative Strategies and Network Structures 369 11-4 Implementing Business-Level Cooperative Strategies 370 11-5 Implementing Corporate-Level Cooperative Strategies 371 11-6 Implementing International Cooperative Strategies 372 Summary 373 · Key Terms 373 · Review Questions 374 · Mini-Case 374 · Notes 375 12: Strategic Leadership 382 Opening Case: Can You Follow an Icon and Succeed? Apple and Tim Cook After Steve Jobs 383 12-1 Strategic Leadership and Style 384 12-2 The Role of Top-Level Managers 387 12-2a Top Management Teams 387 12-3 Managerial Succession 391 Strategic Focus: Trial by Fire: CEO Succession at General Motors 395 12-4 Key Strategic Leadership Actions 396 12-4a Determining Strategic Direction 396 12-4b Eectively Managing the Firm’s Resource Portfolio 397 Strategic Focus: All the Ways You Can Fail! 400 12-4c Sustaining an Eective Organizational Culture 401 12-4d Emphasizing Ethical Practices 402 12-4e Establishing Balanced Organizational Controls 403 Summary 406 · Key Terms 407 · Review Questions 407 · Mini-Case 407 · Notes 409 13: Strategic Entrepreneurship 416 Opening Case: Entrepreneurial Fervor and Innovation Drive Disney’s Success 417 13-1 Entrepreneurship and Entrepreneurial Opportunities 419 13-2 Innovation 420 13-3 Entrepreneurs 420 13-4 International Entrepreneurship 421 13-5 Internal Innovation 422 13-5a Incremental and Novel Innovation 423 Strategic Focus: Innovation Can Be Quirky 425 13-5b Autonomous Strategic Behavior 426 13-5c Induced Strategic Behavior 427 13-6 Implementing Internal Innovations 427 13-6a Cross-Functional Product Development Teams 428 13-6b Facilitating Integration and Innovation 429 13-6c Creating Value from Internal Innovation 429 13-7 Innovation through Cooperative Strategies 430 13-8 Innovation through Acquisitions 431 Strategic Focus: What Explains the Lack of Innovation at American Express? Is It Hubris, Inertia, or Lack of Capability? 432 13-9 Creating Value through Strategic Entrepreneurship 433 Summary 435 · Key Terms 436 · Review Questions 436 · Mini-Case 436 · Notes 437 Part 4: Preparing an Eective Case Analysis C-1
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