The Rise of New Brokerages and the Restructuring of Real Estate Value Chain·《新中介的崛起與房地產價值鏈的重構》的英文版
定 價：198 元
- 作者：巴曙松 楊現領
- 出版時間：2019/6/1
- ISBN：9787561572245
- 出 版 社：廈門大學出版社
- 中圖法分類：F299.233.55
- 頁碼：
- 紙張：膠版紙
- 版次：1
- 開本：18開
本書為《新中介的崛起與房地產價值鏈的重構》的英文版。已在國外由施普林格出版。大陸由我社出版。本書將從經紀人的角度對整個房地產經紀行業(yè)的歷史、現狀與未來進行全面的總結與展望，同時討論互聯網給房地產經紀人角色所帶來的變化。
1 The Six Pilla*
1 Indic*o* of the Present Situ*ioand Esting Problems of Chinese Real Est*e Brokerage Industry
1．1 Circul*ioR*e
1．2 Brokerage Per*ioR*e
1．3 CommissioR*e
1．4 CommissioSplits
2 The Changes th* Re-defined the Brokerage Industry
2．1 A Housing Environment Centring oBrokerage Starts to Show Itself
2．2 People from Different Walks of Life are Particip*ing
2．3 The Transa*ional and Financial Attributes of Real Est*e are Merging
2．4 Brokerage Now Plays aImportant Role ithe Macro-economic Regul*ioand the Control oReal Est*e
3 The Six Pilla*
2 The Gener*ion， Distributioand M*ching of Infor*tion
1 The Connot*ioand Determinants of the Infor*tioiEsting Home Transa*ions
1．1 The Definitioand Connot*ioof Infor*tion
1．2 Fa*o* th* Influence the Quality of Housing Resource Infor*tion
2 Intern*ional Experiences ithe Gener*ion， Distributioand M*ching of Infor*tion
2．1 The Gener*ioof Housing Resource Infor*tion
2．2 The Distributioof Housing Resource Infor*tion
2．3 The M*ching of Housing Resource Infor*tion
2．4 The Verific*ioand Assurance of Housing Resource Infor*tion
3 The Present Situ*ioand Its Causes of the Gener*ion，Distributioand M*ching of Infor*tioiChina
4 Sum*ry and Suggestions
4．1 Regul*e Home Entrusting Systems， Provide Property Infor*tioInquiry Services
4．2 Integr*e the Housing Resource Infor*tioSupervisioSystem and Standardize the Infor*tioRelease Mechanism
4．3 Optimize the Infor*tioDisclosure System and Establish a Generic Infor*tioAssessment System of Housing Resource Infor*tion
3 Transa*ioSystems
1 The Connot*ion， Determinants and Present Situ*ioof Esting Home Transa*ioSystems
1．1 One Connot*ion： Six Key Procedures
1．2 Three Key Words： Security， Efficiency and Customer Experience
1．3 Background and the Current Situ*ion
2 Transa*ioSystems iDifferent Countries and Regions
2．1 The Security of Transa*ioSystems
2．2 The Efficiency of Transa*ioSystems
2．3 Customer Experience
3 The Present Situ*ioand Problems of Chinese Transa*ioSystems
3．1 Transa*ioSecurity： The Present Situ*ioand Problems
4 The Inadequacy of the Custody of Funds
4．1 Transa*ioEfficiency： The Present Situ*ioand Problems
4．2 Customer Experience： The Present Situ*ioand Problems
5 Some Policy Suggestions
5．1 Conditionally Disclose Title Infor*tioto the Public
5．2 Forcefully Implement the Policy of Fund Custody
5．3 Encourage Professional Institutions to Provide Various and Dive*ified Transa*ioServices and Produ*s
4 Liquidity Finance
1 The Background and Fun*ioof China's Liquidity Finance
1．1 The Background of the Gener*ioof Liquidity Finance
2 The Fun*ioof Liquidity Finance
3 China's Liquidity Financial Service Pra*ice
3．1 Redeem House Loan
3．2 Final Payment oAccount
4 The Sprouting of the Third-Party Payment
5 M*ure Market Liquidity Financial System
6 Sum*ry and Suggestion
5 Mobile Inter
1 Key Changes
2 Three Dilem*s and Three Dire*ions
2．1 Three Dilem*s
2．2 Three Dire*ions
6 SupervisioSystem
1 Legal Constraints
1．1 Role： Legal Constraints Being the Bottom Line and Red Line
1．2 Intern*ional Experience： Agent， High Entry Level，Professionalism， Severe Punis*ent， and Appropri*e Prote*ion
1．3 China： Lack of Upper-Level Legisl*ioand Suitable Regul*ions; Ineffe*ive Supervision， Executioand Punis*ent
2 Industry Self-discipline
2．1 Role： Self-discipline for Checking Market Failure and Government Mistakes
2．2 Intern*ional Experience： Improving Associ*ioFun*ions According to Industrial Needs
2．3 China： Absence of Associ*ions， Lack of Independent Management and Finance， Vague Responsibilities
3 Management Mechanism
3．1 Role： AEfficient Mechanism for the Full Play of the Management Body
3．2 Intern*ional Experience： 'S*ll Government， Big Associ*ion' Being the Best Pra*ice
3．3 China： Irr*ional Management Mechanism
4 Sum*ry and Suggestions
4．1 Constru*ing a Comprehensive System of Industry Laws and Regul*ions
4．2 Establishing Industry Associ*ions and Improving Their Fun*ions
4．3 Promoting a Mechanism of 'S*ll Government，Big Associ*ion'．
7 Professional Broke*
1 The Definition， Connot*ioand Importance of Broke*'Professionaliz*ion
1．1 Definitioand Connot*ion
1．2 The Necessity for Professionalism
2 St*us Quo and Problems of Broker Professionaliz*ion
2．1 The St*us Quo iChina
2．2 Roots of the Problems
3 Intern*ional Experience of Broker Professionaliz*ion
3．1 Intern*ional Experience of Broker Specializ*ion
3．2 The Intern*ional Experience of Value Recognition
4 Sum*ry and Suggestions
4．1 Implement*ioof Real-Name Pra*ice， Establis*ent of Qualific*ioFiles， and Establis*ent of Examin*ioSystem
4．2 Implement*ioof Qualific*ioExamin*ions， Establis*ent of a Dynamic Evalu*ioSystem， Strengthening Professional Ethics， and Improving Broker Evalu*ioSystem
4．3 Full Implement*ioof the Licensing System and Gradual Implement*ioof a Lifelong Learning System
8 Policy Checklist
1 Step One： Setting the Bottom Lines for Brokerage Oper*ion
1．1 To Promote the Broker Admittance System Step by Step，and Set the Bottom Line for Market-Oriented Industry Admittance
1．2 Standardizing the Process of Infor*tioGener*ioand Distributioand Establishing the Bottom Line for Authentic Housing Infor*tion
1．3 Full Implement*ioof Capital SupervisioSystem; Establis*ent of a Bottom Line for Secure Transa*ion
2 Step Two： Establishing the Code of Condu* and Standard Business Process for Pra*itione*
2．1 Improving Laws and Regul*ions of the Industry and Establishing a SupervisioSystem Covering Multiple Sub*e*s
2．2 Establishing a Code of Condu* for Broke* and Improve the Overall Quality of Broke*
2．3 Implementing a Verific*ioSystem of Housing Property Rights to Reduce Transa*ioRisks
3 Step Three： Promoting Professionaliz*ioand Transfor*tioof the Brokerage Industry
3．1 Introducing 'Inter +' Technology to Enhance Intelligent Experience of Transa*ion
3．2 Exploring the Liquidity of the Financial System Framework to Promote the Innov*ioof Transa*ioSystem
4 Improving Broker Quality for Long-Term Development and Professional Transfor*tion
4．1 Fully Implementing the Broker's License Management System
4．2 Strengthening Professional Training and Gradually Establishing Broke*' Life Cycle Learning System
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