《大學專門用途英語系列教材:商學英語教程》特點:
詞匯 豐富的語言學習活動幫助學生掌握管理學領域核心術語以及一般學術詞匯。
知識 介紹管理學領域基本概念和事實,幫助學生了解相關學科知識。
技能各種技能知識介紹和訓練幫助學生聽懂相關學術講座,讀懂相關文獻資料,參與相關學術研討,進行相關學術研究以及撰寫學術論文。
聽 幫助學生聽懂相關學術講座,聽前準備、內容預測、巧作筆記、擴展發(fā)揮;
讀 幫助學生看懂相關學術文章:把握脈絡、找準信息、評估結果、合理推論;
說 幫助學生有效參與相關研討:報告結果、提出問題、回答問題、巧妙論證;
寫 幫助學生有效創(chuàng)作學術論文:巧寫句子、巧用文獻、巧妙開篇、精當結尾。
Unit 1 The business of business
Unit 2 The organization of work
Unit 3 Getting the work done
Unit 4 The world of technology
Unit 5 People and markets
Unit 6 Products and strategies
Unit 7 Operations: producing the goods
Unit 8 Operations: efficiency, costs and quality
Unit 9 Managing financial accounts
Unit 10 Funding company activities
Unit 11 External influences
Unit 12Strategy and change
Additional material
Transcripts
Additional translation exercise
Unit 1 The business of business
Unit 2 The organization of work
Unit 3 Getting the work done
Unit 4 The world of technology
Unit 5 People and markets
Unit 6 Products and strategies
Unit 7 Operations: producing the goods
Unit 8 Operations: efficiency, costs and quality
Unit 9 Managing financial accounts
Unit 10 Funding company activities
Unit 11 External influences
Unit 12Strategy and change
Additional material
Transcripts
Additional translation exercise
Wordlist